Lexical Website

Lexical is an open source text editor developed by Facebook (Meta). I helped launch the website that hosts Lexical.
- Partnered with product stakeholders to understand vision for bringing Lexical public.
- Proposed website architecture and revised it based on feedback.
- Worked with developers to outline documentation for technical writers.
I provided the content strategy for the lexical website. Some areas where I helped:
- Website architecture
- Homepage design
- Writing guidelines

With developers as the audience for Lexical, the voice leans on the technical side. For tone, we went with educational and encouraging.

The homepage includes value propositions, and click-through tabs that walk the user through setting up Lexical, and its features.